http://www.dishizzle.com/
http://www.beerenberg.com.au/
Tuesday, 15 December 2009
Sunday, 13 December 2009
Bid draft - 3
Following our client discussion we propose the following features for your Smalltown
e-commerce bookstore:-
E-Commerce usability
We recommend optimising conversion rates by building the structure around the principle of landing page to purchase in no more than 3 clicks. This is extremely important in e-commerce as each click is a point for confusion or drop out.
Navigation
It is very important that users know where they are on the site and how to get back if they have arrived at the wrong page. To ensure that users can clearly navigate the site we will have:-
1. The Smalltown logo at the top left corner as a home link.
2. A horizontal tabbed navigation for the main part of the website. This worked successfully for both Blackwell and Amazon websites.
3. Book genre types will be listed as a vertical menu down the left hand side with the page clicked indicated with an arrow.
The navigational elements will be controlled using cascading style sheets (C.S.S.)
Colour
We recommend that multi-coloured book covers are best displayed on a neutral white background as Amazon and Blackwell demonstrate.
As the cookery section is key we propose using rustic browns and reds to reinforce the cookery theme as these cookery sites do.
See http://www.bbc.co.uk/victorianchristmas/ and http://www.booksforcooks.com
When the users navigate away from the cookery section these rustic borders will disappear to be replaced with complementary colours signposting to the user they are now in a general books area.
Exact colours are to be decided but we will use a professional looking colour scheme using Adobe Kular for suggested colours and will be controlled using CSS.
Layout
We propose building a mixture of fixed column for the left hand side and liquid for main content to cater for users with a range of screen sizes.
Social Media
We recommend 2 social media feeds to appear on the site to help with it’s SEO.
A Blog where staff and customers can review and comment on the latest books. Plus we will use AJAX to display excepts of those reviews on the right hand column of the sites pages just like Amazon.
A Twitter account that customers can join so that they can be informed of latest offers and arrivals. This will ensure that your customers have reasons to keep returning to your online bookstore.
Administration
Database control will be password protected and secure. We will provide the facility to monitor the increase in sales that this new website will no doubt generate.
Quality Coding
We will do our best to ensure we follow best practice in writing W3C valid XHTML code, adhere to WCAG and make sure the content is easily crawled by web spiders and robots so that it ranks highly with search engines. We will monitor user input by using Javascript.
and Cookies will monitor users searches and make suitable recommendations just like Amazon.
These practises will ensure a success measured in high sales and an enjoyable user experience.
e-commerce bookstore:-
E-Commerce usability
We recommend optimising conversion rates by building the structure around the principle of landing page to purchase in no more than 3 clicks. This is extremely important in e-commerce as each click is a point for confusion or drop out.
Navigation
It is very important that users know where they are on the site and how to get back if they have arrived at the wrong page. To ensure that users can clearly navigate the site we will have:-
1. The Smalltown logo at the top left corner as a home link.
2. A horizontal tabbed navigation for the main part of the website. This worked successfully for both Blackwell and Amazon websites.
3. Book genre types will be listed as a vertical menu down the left hand side with the page clicked indicated with an arrow.
The navigational elements will be controlled using cascading style sheets (C.S.S.)
Colour
We recommend that multi-coloured book covers are best displayed on a neutral white background as Amazon and Blackwell demonstrate.
As the cookery section is key we propose using rustic browns and reds to reinforce the cookery theme as these cookery sites do.
See http://www.bbc.co.uk/victorianchristmas/ and http://www.booksforcooks.com
When the users navigate away from the cookery section these rustic borders will disappear to be replaced with complementary colours signposting to the user they are now in a general books area.
Exact colours are to be decided but we will use a professional looking colour scheme using Adobe Kular for suggested colours and will be controlled using CSS.
Layout
We propose building a mixture of fixed column for the left hand side and liquid for main content to cater for users with a range of screen sizes.
Social Media
We recommend 2 social media feeds to appear on the site to help with it’s SEO.
A Blog where staff and customers can review and comment on the latest books. Plus we will use AJAX to display excepts of those reviews on the right hand column of the sites pages just like Amazon.
A Twitter account that customers can join so that they can be informed of latest offers and arrivals. This will ensure that your customers have reasons to keep returning to your online bookstore.
Administration
Database control will be password protected and secure. We will provide the facility to monitor the increase in sales that this new website will no doubt generate.
Quality Coding
We will do our best to ensure we follow best practice in writing W3C valid XHTML code, adhere to WCAG and make sure the content is easily crawled by web spiders and robots so that it ranks highly with search engines. We will monitor user input by using Javascript.
and Cookies will monitor users searches and make suitable recommendations just like Amazon.
These practises will ensure a success measured in high sales and an enjoyable user experience.
Bid draft - 2
Navigation
It is very important that users know where they are on the site and how to get back if they have arrived at the wrong page. To ensure that users can clearly navigate the site we will have:-
1. The Smalltown logo at the top left corner will be a home link.
2. A horizontal tabbed navigation for the main parts of the website. This worked successfully for both Blackwell and Amazon websites.
3. Book genre types will be listed as a vertical menu down the left hand site with the page clicked indicated with an arrow.
The navigational elements will be controlled using cascading style sheets (C.S.S.)
Colour
Multi-coloured book covers are best displayed as Amazon and Blackwell have done on a neutral white background and we will do the same for the main content area.
Starting with the most important part of the website which is the cookery section, in the same way that Blackwell uses blues to look academic we will use for the areas surrounding the main content to reflect cookery which are rustic browns, and reds.
(See http://www.bbc.co.uk/victorianchristmas/ and http://www.booksforcooks.com )
When the users navigate away from the cookery section these rustic borders will disappear and the user will know that they are now in the general books area.
Like Amazon’s blue and orange navigation colours we will use complementary colours to the cookery section colours.
Exact colours are to be decided but we will use a professional looking colour scheme using Adobe Kular for suggested colours and will be controlled using CSS.
Layout
Mixture of fixed column for the left hand side and liquid for main content so that it show more information to users with bigger screens.
Functionality
We will do our best to ensure we follow best practice in writing W3C valid XHTML code, adhere to WCAG and make sure the content is easily crawled by web spiders and robots so that it ranks highly with search engines so you sell more books.
With e-commerce it’s essential that users becomes customers with the fewest amount of clicks and we will ensure that your customers can get shopping within 3 mouse clicks.
We will monitor user input by using Javascript.
We hope to use Cookies will monitor users searches and make suitable recommendations just like Amazon.
Social Media
We recommend 2 social media feeds to appear on the site to help with it’s SEO.
A Blog where staff and customers can review and comment on the latest books. And will use AJAX to display excepts of those reviews on the right hand column of the sites pages just like Amazon.
A Twitter account that customers can join so that they can be informed of latest offers and arrivals. This will ensure that your customers have reasons to keep returning to your online bookstore.
Administration
Database control with be password protected and secure. We will provide the facility to monitor the increase in sales that this new website will no doubt generate.
It is very important that users know where they are on the site and how to get back if they have arrived at the wrong page. To ensure that users can clearly navigate the site we will have:-
1. The Smalltown logo at the top left corner will be a home link.
2. A horizontal tabbed navigation for the main parts of the website. This worked successfully for both Blackwell and Amazon websites.
3. Book genre types will be listed as a vertical menu down the left hand site with the page clicked indicated with an arrow.
The navigational elements will be controlled using cascading style sheets (C.S.S.)
Colour
Multi-coloured book covers are best displayed as Amazon and Blackwell have done on a neutral white background and we will do the same for the main content area.
Starting with the most important part of the website which is the cookery section, in the same way that Blackwell uses blues to look academic we will use for the areas surrounding the main content to reflect cookery which are rustic browns, and reds.
(See http://www.bbc.co.uk/victorianchristmas/ and http://www.booksforcooks.com )
When the users navigate away from the cookery section these rustic borders will disappear and the user will know that they are now in the general books area.
Like Amazon’s blue and orange navigation colours we will use complementary colours to the cookery section colours.
Exact colours are to be decided but we will use a professional looking colour scheme using Adobe Kular for suggested colours and will be controlled using CSS.
Layout
Mixture of fixed column for the left hand side and liquid for main content so that it show more information to users with bigger screens.
Functionality
We will do our best to ensure we follow best practice in writing W3C valid XHTML code, adhere to WCAG and make sure the content is easily crawled by web spiders and robots so that it ranks highly with search engines so you sell more books.
With e-commerce it’s essential that users becomes customers with the fewest amount of clicks and we will ensure that your customers can get shopping within 3 mouse clicks.
We will monitor user input by using Javascript.
We hope to use Cookies will monitor users searches and make suitable recommendations just like Amazon.
Social Media
We recommend 2 social media feeds to appear on the site to help with it’s SEO.
A Blog where staff and customers can review and comment on the latest books. And will use AJAX to display excepts of those reviews on the right hand column of the sites pages just like Amazon.
A Twitter account that customers can join so that they can be informed of latest offers and arrivals. This will ensure that your customers have reasons to keep returning to your online bookstore.
Administration
Database control with be password protected and secure. We will provide the facility to monitor the increase in sales that this new website will no doubt generate.
Saturday, 12 December 2009
Bid - draft
Navigation
It is very important that users know where they are on the site and how to get back if they have arrived at the wrong page. To ensure that users can clearly navigate the site we will have:-
On the top left corner the Smalltown books logo which will also be a link back to the home page. This has become a convention on most websites that users expect.
A horizontal tabbed navigation for the main parts of the website. This worked successfully for both Blackwell and Amazon websites.
For book genre types, a navigation list on the left hand side running vertically that also will have an obvious colour change and an arrow pointing to show which genre page the user is on. The navigational elements will be controlled using cascading style sheets (C.S.S.)
Colour
Book covers are lots of different colours and the best background colour to display them is white. This is used by many large websites that need to display search results that may include a number of colours in their products including Amazon and Blackwell Books. So white will the background colour of the main content area.
Starting with the most important part of the website which is the cookery section, in the same way that Blackwell uses blues to look academic we will use for the areas surrounding the main content such as the header, navigation, side columns and footer colours that reflect cookery which are rustic browns, and reds.
See http://www.bbc.co.uk/victorianchristmas/ and http://www.booksforcooks.com
When a user is viewing the cookery books section of the site these colours will appear along the bottom of the header and along the right hand side of the left vertical navigation column as borders.
When the users navigate out of the cookery section these rustic borders will disappear and the user will know that they are now in the general books area.
The colours of the surrounding areas of the main content will be in complementary colours to the cookery section colours in the same way that Amazon uses complementary colours of blue and orange.
Exact colours are to be decided but we will use a professional looking colour scheme using Adobe Kular for suggested colours and will be controlled using CSS.
Layout
Mixture of fixed column for the left hand side and liquid for main content.
Functionality
We will do our best to ensure we follow best practice in writing W3C valid XHTML code, adhere to WCAG priority one and twos, and make sure the content is easily crawled by web spiders and robots so that it ranks highly with search engines so you sell more books.
With e-commerce it’s essential that users becomes customers with the fewest amount of clicks and we will ensure that your customers can get shopping within 3 mouse clicks.
We will monitor user input by using Javascript.
We hope to use Cookies will monitor users searches and make suitable recommendations just like Amazon.
Social Media
We recommend 2 social media feeds to appear on the site to help with it’s SEO.
A Blog where staff and customers can review and comment on the latest books. And will use AJAX to display excepts of those reviews on the right hand column of the sites pages just like Amazon.
A Twitter account that customers can join so that they can be informed of latest offers and arrivals. This will ensure that your customers have reasons to keep returning to your online bookstore.
Already gone over the word limit but still need to mention
Admin section for the bookstore owners.
Why we are able to do a good job.
It is very important that users know where they are on the site and how to get back if they have arrived at the wrong page. To ensure that users can clearly navigate the site we will have:-
On the top left corner the Smalltown books logo which will also be a link back to the home page. This has become a convention on most websites that users expect.
A horizontal tabbed navigation for the main parts of the website. This worked successfully for both Blackwell and Amazon websites.
For book genre types, a navigation list on the left hand side running vertically that also will have an obvious colour change and an arrow pointing to show which genre page the user is on. The navigational elements will be controlled using cascading style sheets (C.S.S.)
Colour
Book covers are lots of different colours and the best background colour to display them is white. This is used by many large websites that need to display search results that may include a number of colours in their products including Amazon and Blackwell Books. So white will the background colour of the main content area.
Starting with the most important part of the website which is the cookery section, in the same way that Blackwell uses blues to look academic we will use for the areas surrounding the main content such as the header, navigation, side columns and footer colours that reflect cookery which are rustic browns, and reds.
See http://www.bbc.co.uk/victorianchristmas/ and http://www.booksforcooks.com
When a user is viewing the cookery books section of the site these colours will appear along the bottom of the header and along the right hand side of the left vertical navigation column as borders.
When the users navigate out of the cookery section these rustic borders will disappear and the user will know that they are now in the general books area.
The colours of the surrounding areas of the main content will be in complementary colours to the cookery section colours in the same way that Amazon uses complementary colours of blue and orange.
Exact colours are to be decided but we will use a professional looking colour scheme using Adobe Kular for suggested colours and will be controlled using CSS.
Layout
Mixture of fixed column for the left hand side and liquid for main content.
Functionality
We will do our best to ensure we follow best practice in writing W3C valid XHTML code, adhere to WCAG priority one and twos, and make sure the content is easily crawled by web spiders and robots so that it ranks highly with search engines so you sell more books.
With e-commerce it’s essential that users becomes customers with the fewest amount of clicks and we will ensure that your customers can get shopping within 3 mouse clicks.
We will monitor user input by using Javascript.
We hope to use Cookies will monitor users searches and make suitable recommendations just like Amazon.
Social Media
We recommend 2 social media feeds to appear on the site to help with it’s SEO.
A Blog where staff and customers can review and comment on the latest books. And will use AJAX to display excepts of those reviews on the right hand column of the sites pages just like Amazon.
A Twitter account that customers can join so that they can be informed of latest offers and arrivals. This will ensure that your customers have reasons to keep returning to your online bookstore.
Already gone over the word limit but still need to mention
Admin section for the bookstore owners.
Why we are able to do a good job.
Subscribe to:
Comments (Atom)